7/02/2020 : Digital Marketing Taster Session

Go Higher with Truro & Penwith College. Advice, support and training to help you to fulfil your ambitions and develop your career DIGITAL MARKETING Friday 7th February, 09.00 - 13.00 (with a Networking Lunch provided from 12:30) at Haven House, Truro, TR1 2UY This session is aimed at those working, or interested in working in roles with responsibility for PR and Marketing. This FREE taster session will provide you with useful insights into Higher Level training opportunities in this subject area and how developing these skills could benefit your career. Digital Marketing This will provide a general introduction into the growth of platforms and how organisations have responded to the change in consumer behaviour. This taster will breifly investigate how businesses can develop & implement an integrated & effective digital marketing approach and how businesses can conduct on-going structured goal setting to manage and evaluate the performance of digital activities. The tutor will also provide an overview of the higher level short courses linked to this subject, which include SUCCESS courses in The Digital Marketing Opportunity, Digital Marketing Planning, Effective Digital Marketing: Measurement & Analysis.

Our free tasters are standalone, non-accredited sessions that will allow you to find out what studying these subjects at a Higher Level would entail and where gaining these qualifications could take you. Completion of a taster could also result in financial support towards a qualification at level 3 or above. 'Excellent cover of the topic, gave a great insight in what to expect. [The tutor] was very clear and made the experience fun and informative' This taster session is fully funded by the European Social Fund (ESF) as part of the ESF Widening Participation through Skills Project.